Even though he stated his opinion "humbly," users on X took him to task, spurring a furious debate between NYC and London.

"You see the influence like even in America people be rocking the Techs like they're us." Nike Tech Fleece jackets began trending in the early 2010s and quickly became popular in the U.S., particularly in New York.

Despite the criticism, Central Cee has had a successful run with his music, including his major label debut Can't Rush Greatness, which debuted at number nine on the Billboard 200, making him the first UK rapper to crack the top ten. However, fans remain unconvinced by his claim to have started the Nike Tech movement in the U.S.