In a Wednesday letter titled “A Call for American Beers,” CEO Brendan Whitworth expressed his dissatisfaction with the longstanding use of “domestic” to describe American-made beer ...
Anheuser Busch CEO Brendan Whitworth is pushing for American beer to be marketed more patriotically. © 2024 Fortune Media IP Limited. All Rights Reserved. Use of ...
CEO Brendan Whitworth sent a letter to distributors and partners saying “domestic” is used too often at places where beer is sold, and he’d like them to swap the words. Whitworth admits that “domestic ...
Anheuser-Busch CEO Brendan Whitworth is calling on the beer industry to replace the term "domestic" with "American" when referring to U.S.-made beers. In a letter to distributors and partners ...