Kicking things off with the Grammy’s dedicated advertising space to small businesses in Los Angeles that were impacted by the recent wildfires. A few celebrities teamed up with some businesses to create Grammy-specific commercials that aired at the beginning of each commercial break during the show.

Lady Gaga introduced “Abracadabra” to the world at the 2025 Grammy Awards via a commercial, which was actually just the song's music video, and now it's a bestseller.

Mother Monster debuted the track during the Grammy Awards, and it serves as the third single off her seventh album, ‘Mayhem.’