Somewhat stale range of Muskmobiles, competition from China, Elon being Elon, or all of the above? Registration of new Tesla cars slumped across Europe in January, as Chinese electric-vehicle makers racked up enormous growth.

Tesla sales dropped around 13 percent across Europe in 2024, but so far this year, the scale of the problem is far greater. In France, sales of new Teslas fell by 63 percent, while total car sales in the country fell by just 6 percent, with EV sales dropping just half a percent.

Tesla posted lower sales across five EU countries as competitors with newer models gained and polls show public opinion souring on CEO Musk.