The beauty retailer partnered with Brittany Mahomes and Deanna Paley, half-time performer Sza’s makeup artist.

Octavia Morgan's "clean" and unisex namesake fragrance brand is coming to Ulta Beauty on Tuesday. This marks the retailer's ...

To celebrate, the brand will host pop-up experiences and events at select Ulta locations throughout 2025.

That’s especially true at Ulta Beauty, which is looking at how to best tap into its loyalty program data to power personalization, Josh Friedman, vice president of digital products at Ulta ...

Ulta Beauty is a strong player in a resilient space with consistently high sales and strong margins. Management is shareholder-friendly with cash and will likely reduce the outstanding share count ...