The star-studded Michelob Ultra spot finds Willem Dafoe and Catherine O'Hara winning a high stakes game of pickleball.

Anheuser-Busch InBev is bringing back its iconic workhorse Clydesdales for a Super Bowl ad that the brewing company says ...

From beer to snacks to tech to beer again, there are a slew of Super Bowl commercials you can already watch. Here are some of the best ads so far.

Super Bowl Sunday is here — and with it comes a barrage of new, glitzy, celebrity-filled ads. Fox, which airs the game, said ...

As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

Related: The Price Tag's a Lot More Than a Quarter (back)—Here's How Much Super Bowl Tickets Cost in 2025 ...

Nova Scotia craft breweries have seen increased demand for their products since U.S. President Donald Trump threatened to ...

Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research ...