Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Implementing solutions that align with local needs and global goals can feel like an impossible balancing act. Technology goals must align with business strategy.

Reinventing your performance for every business quarter can be an uphill battle. However, the key to having a productive second quarter could lie in reflections on your past performance.

Tips and shared advice from lateral integration professionals provide creative, practical and streamlined solutions to law firm marketers involved in the lateral integration process.

The number of companies ending their diversity, equity, and inclusion programs continues to grow, with Google becoming one of ...

Strategic planning steps can help clearly define the company’s objectives and goals and how to achieve them, and where organization is going.

The Board of Directors met on February 4, 2025, and decided to propose at the Shareholders’ Meeting on May 23, 2025, the ...

This press release presents the results for the fourth quarter of 2024 and the full year of 2024 from the consolidated ...

The start of a new year offers a natural sense of renewal, an opportunity to reflect on past achievements, recalibrate priorities, and set the tone for the future. For leaders, this transition is a ...

While quarterly goals can drive short-term wins, they often come at a cost that leaders cannot afford to ignore.

A framework provides the structure needed to guide execution. When well-designed, it clarifies the choices necessary to stay ...

The University of Houston C. T. Bauer College of Business offers customized professional development programs.