Molson Coors' CMO breaks down the 'MUSCLE' framework she says makes a great Super Bowl ad
From a viral stunt to chilled face rollers, Coors Light has been laying the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks.
Restaurant Business1d
Panera, Fogo, Just Salad and more make executive moves
Mark Berinato is the new chief experience officer at Just Salad. He previously held leadership roles at Panera Bread, where ...
MM&M1d
Novartis’ chief marketing officer on the drugmaker’s Super Bowl ad debut
Unlike other brands that release their ads days or weeks ahead of the Big Game, Novartis is waiting to unveil its commercial ...
Meet Gayatri Yadav, chosen by Mukesh Ambani for a key post, will work closely with Nita Ambani, Isha Ambani, Akash, Anant Ambani
Isha Ambani described Gayatri Yadav as a seasoned marketing leader, who has expertise across consumer markets, digital ...
Exchange 4 Media1d
Vigil Aunty’ educating 2 million users on fraud prevention: Ravi Santhanam, HDFC Bank
Ravi Santhanam, CMO of HDFC Bank, sheds light on the company's marketing plans, challenges of direct-to-consumer strategies, ...
The Global Legal Post2d
Reed Smith appoints chief marketing and business development officer
Reed Smith has appointed Gillian Ward as its new chief marketing and business development officer. Ward, who is based in ...
GlobalData on MSN2d
Erin Walter to be Freddy’s Frozen Custard & Steakburgers new CMO
US-based fast-casual restaurant chain Freddy's Frozen Custard & Steakburgers has announced the elevation of Erin Walter to ...
Marketing Week2d
Sainsbury’s expands CMO role to oversee data and sustainability
Sainsbury’s CMO Mark Given has expanded his remit to include data and sustainability, in line with the company’s push on ...
NAACP's top marketer tackles everything from DEI rollbacks to the organization's first foray into daytime TV
Aba Blankson, chief marketing officer at NAACP, is leading the organization's storytelling and advocacy campaigns during this ...
Monitordaily2d
Republic Bank Adds Chief People Officer and Chief Marketing Officer to Corporate Leadership Team
Republic Bank introduced two new members to the corporate leadership team. Cheryl VanAllen serves as executive vice president, chief people officer, and Courtney Eder takes on responsibilities as ...
The Financial Express2d
Who is Gayatri Vasudeva Yadav? Reliance Industries’ new Group Chief Marketing Officer
This appointment has been made with an aim to strengthen its brand presence and for bringing in innovation in marketing strategies.
professionalplanner.com.au2d
Fractional leaders are the secret weapon to unlocking growth
Outsourcing has become a popular mechanism for businesses to save money, increase efficiency and gain a competitive edge, but ...