Molson Coors' CMO breaks down the 'MUSCLE' framework she says makes a great Super Bowl ad
From a viral stunt to chilled face rollers, Coors Light has been laying the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks.
Restaurant Business1d
Panera, Fogo, Just Salad and more make executive moves
Mark Berinato is the new chief experience officer at Just Salad. He previously held leadership roles at Panera Bread, where ...
MM&M1d
Novartis’ chief marketing officer on the drugmaker’s Super Bowl ad debut
Unlike other brands that release their ads days or weeks ahead of the Big Game, Novartis is waiting to unveil its commercial ...
Meet Gayatri Yadav, chosen by Mukesh Ambani for a key post, will work closely with Nita Ambani, Isha Ambani, Akash, Anant Ambani
Isha Ambani described Gayatri Yadav as a seasoned marketing leader, who has expertise across consumer markets, digital ...
The Global Legal Post2d
Reed Smith appoints chief marketing and business development officer
Reed Smith has appointed Gillian Ward as its new chief marketing and business development officer. Ward, who is based in ...
GlobalData on MSN2d
Erin Walter to be Freddy’s Frozen Custard & Steakburgers new CMO
US-based fast-casual restaurant chain Freddy's Frozen Custard & Steakburgers has announced the elevation of Erin Walter to ...
Marketing Week2d
Sainsbury’s expands CMO role to oversee data and sustainability
Sainsbury’s CMO Mark Given has expanded his remit to include data and sustainability, in line with the company’s push on ...
Monitordaily2d
Republic Bank Adds Chief People Officer and Chief Marketing Officer to Corporate Leadership Team
Republic Bank introduced two new members to the corporate leadership team. Cheryl VanAllen serves as executive vice president, chief people officer, and Courtney Eder takes on responsibilities as ...
Airlines in South Asia expected to receive 2,835 new planes in 20 years: Boeing
Airlines in India and other South Asian countries are expected to add a combined 2,835 new commercial aircraft to their ...
The Financial Express2d
Who is Gayatri Vasudeva Yadav? Reliance Industries’ new Group Chief Marketing Officer
This appointment has been made with an aim to strengthen its brand presence and for bringing in innovation in marketing strategies.
Exchange 4 Media2d
CIFDAQ appoints Anuj Barasia as global CMO
CIFDAQ has named Anuj Barasia as its new Global Chief Marketing Officer (CMO). In this role, Anuj will spearhead CIFDAQ’s global marketing strategy, strengthening the brand’s position as a leader in ...
professionalplanner.com.au2d
Fractional leaders are the secret weapon to unlocking growth
Outsourcing has become a popular mechanism for businesses to save money, increase efficiency and gain a competitive edge, but ...