Sony Honda Mobility of America (SHMA) has teamed up with automotive insurance solutions provider MOTER Technologies to offer integrated insurance solutions for new electric car brand AFEELA.

Sony's declaration to enter the electric vehicle (EV) market with its groundbreaking model, Afeela 1 comes as a surprise to many. Launched at CES 2025, Afeela 1 marks a new aggressive push from ...

Sony has officially entered the electric vehicle (EV) market with its new model, the Afeela 1. This innovative vehicle, developed in partnership with Honda, aims to redefine the driving experience ...

The Afeela EV joint venture, leveraging Sony's software and Honda's manufacturing, is expected to launch in mid-2026 in the U.S. With moderate growth expectations, coupled with margin expansion ...

The new venture between the two Japanese corporate giants plans to sell their upcoming Afeela 1 electric vehicle directly to consumers as well, rather than use a traditional dealer network.

Electric vehicles (EVs) tend to be at the forefront of high-tech minimalist cabins, and the 2026 Afeela 1—the brainchild of Sony and Honda's joint venture, Sony Honda Mobility (SHM)—is no exception.

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. At CES 2025, we saw the ...

The Consumer Electronics Show (CES) has slowly become the hottest spot for automakers and their suppliers to unveil the cars of tomorrow, and this year was no different. For years now, these ...

This CES is all about the tech race for space on your face. There’s a new set of smart glasses everywhere you turn this year. But Halliday’s new AI-packed specs are the apple of my eye at CES ...

Sony Honda Mobility, a Japanese joint venture mobility tech company established by Sony Group Corporation and Honda Motor Co in 2022, announced its AFEELA 1 range of smart eVs at CES 2025 last week.

Founded in 2012, ROMOSS emerged with a vision to create faster and safer charging solutions that would enhance the everyday lives of those who use them. Over the past decade, ROMOSS has built a ...

But while preordering has opened, there’s a catch. For the time being, the Afeela 1 will only be available for preorder in California. When asked, the automaker said it isn’t ready to share ...