Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
Yahoo5d
Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Viewers who see the ad air during the third quarter of Fox’s Sunday broadcast of Super Bowl LIX will watch a cinematic tale of how a young girl on a potato farm grows her own tubers, even ...
PepsiCo forecasts weak annual profit as US snack, soda demand dips
PepsiCo forecast annual profit below expectations and missed quarterly revenue estimates on Tuesday, as the Doritos maker ...
Demand for PepsiCo snacks and drinks remained weak in North American during fourth quarter
PepsiCo warned last fall about “subdued” demand in North America. That was partly because of a big recall of Quaker Oats ...
PepsiCo to focus on value, healthier offerings amid slump in snacks
CEO Ramon Laguarta said the Doritos maker hasn’t seen a “direct impact” from GLP-1 medications despite higher consumer ...
FOX8 Cleveland6d
Lay’s potato chip recall: FDA warns snack could cause ‘death,’ moved to highest risk level
(WJW) – After Frito-Lay issued a recall for some of its Lay’s Classic Potato Chips last month, the U.S. Food and Drug Administration has determined the select bags of snacks pose a serious ...
Hawk Central4d
FDA upgrades Frito-Lay potato chips recall to highest risk level due to undeclared milk
Federal regulators have upgraded a product recall of Lay's Classic Potato Chips to the highest risk level for a batch that may contain undeclared milk ingredients. Last month, Frito-Lay issued a ...
Law5d
Frito Lays Could Face Liability for Customer's Grocery Store Fall Over Pallet Guard, Judge Rules
A federal judge denied Frito-Lay's attempts to dismiss claims accusing the company of negligence after a woman tripped and fell over pallets of products in an Illinois grocery store. Mary Ellen ...