Jean Arnault, the brand’s director of watches, is confident that his gamble on high-end, high-priced designs will soon pay ...

Ramatu Kandakai wants to help you level up ahead of AFROTECH™ Conference 2025. The personal brand consultant leading her own ...

The Tahoe Chamber invites business owners and entrepreneurs to its next Level UP workshop, “Elevate Your Brand,” featuring ...

Those not particularly knowledgeable in high-end fashion and luxury goods like counterfeits more than more fashion-savvy consumers, and they are more likely to post on social media about the original ...

The 63-year-old Japanese artist Takashi Murakami, the oldest son of a taxi driver and a homemaker, grew up in a one-room ...

Get into hi-fi without breaking the bank. Sennheiser HD 505 open-back headphones Every product is carefully selected by our ...

The researchers hypothesized that if teasing makes customers feel the brand is more like a real person (“anthropomorphism”), ...

To understand how the Mayo Clinic became a superior healthcare brand, I talked with Leonard Berry, PhD, to understand their ...

Louis Vuitton has become an official partner of Formula 1 on the heels of LVMH entering into a 10-year global partnership ...

To address this challenge, brands are increasingly turning to gamification – a strategy that integrates game-like elements into marketing efforts: to create engaging and memorable consumer ...

Employees also had a first glimpse of the design of the Volkswagen brand’s future entry-level electric model at a price of ...

Learn how to build a brand that stands out with empathy, authenticity, and innovation. A complete guide to modern branding ...