Ledbetter, Director of Student Media since 2017, transitioned in the Division of Student Affairs to senior director of communications and marketing, overseeing a shared services team of professionals.

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...

By Samuel OWUSU ADUOMI In today’s fast-evolving business landscape, Public Relations (PR) is no longer a peripheral function—it is a strategic necessity. Organisations across industries are realising ...

WHEN I was just starting in the public relations industry several decades ago, there was one big name that kept looming in my field of awareness which probably struck and influenced me in a major way ...

While only well-established organizations acknowledge the golden investment of public relations, there are also cases where ...

LY Corp is Japan’s largest internet conglomerate, with the Yahoo Japan portal site, Line messenger, PayPay mobile payment, and Zozo fashion e-commerce site under its umbrella, each with the largest ...

Results Very strong Q4 at +6.3% Ending 2024 as the world's largest advertising group February 4, 2025 Ending 2024 as world's largest advertising group: +6.3% organic growth ...

Important project management skills include communication, organization ... also one of the main people involved in communications between clients and advertising agencies. Marketing managers ...

Thus, as part of our legitimate interest for our marketing, communication, advertising and publication needs, as well as for crisis management and customer relationship management, we may collect the ...