Manila Bulletin11h
Meridian, Google’s open-source Marketing Mix Model, is now available to everyone
Google has announced the general availability of Meridian, its powerful open-source Marketing Mix Model (MMM). Previously ...
Decisions As Data: How To Improve The Choices You Make
Decision science has helped organizations make more informed choices by focusing on data and evidence. But there’s an ...
Direct Marketing News2d
Google launches Meridian marketing mix model
Discover how Google's new Meridian marketing mix model revolutionizes campaign strategies with advanced data analytics and ...
The Financial Express on MSN3d
Google unveils Meridian: Open-source tool to enhance marketing mix models and budget allocation
Google has launched Meridian, an open-source Marketing Mix Model (MMM) designed to help marketers optimise their advertising budgets. According to Google, the tool has been tested with hundreds of ...
Google launches marketing mix model ‘Meridian’
Google has launched its own open-source marketing mix model (MMM), made available to all marketers and data ...
ADWEEK on MSN4d
Google Opens Up Meridian Marketing Mix Model, Helping Marketers Measure Across Channels
Meridian, the open-source marketing mix model that Google initially introduced in March 2024, was made available to all data ...
Google introduces Meridian, an open-source marketing mix model
Investing.com -- Google (NASDAQ: NASDAQ: GOOGL) announced the launch of Meridian, an open-source marketing mix model (MMM).