If you're dissatisfied with the matchup the NFL has cooked up for Sunday night, your TV alternatives are rather limited. It ...

It also made it the most-watched AFC title game since the late 1980s advent of Nielsen's People Meter measurement system, ...

One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...

Big Data + Panel fuels planning and measurement in the Nielsen ecosystem and partners' systems, enabling cross-platform advanced audiences at scale. This measurement innovation can be utilized to ...