TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...

The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...

“The accreditation of Nielsen’s Big Data + Panel is a landmark moment for TV ratings, as it will forever change audience measurement,” said Karthik Rao, Nielsen CEO, in a prepared statement.

"This effort marks the first time MRC has accredited a hybrid panel/Big Data product inclusive of persons level estimates," George Ivie, CEO/executive director of the MRC.

(The movie, starring Chris Evans and Dwayne Johnson, also had a short theatrical run, making about $186 million worldwide at the box ... in Nielsen’s rankings. Nielsen’s streaming ratings ...

It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...