NEW YORK —Nielsen has announced that the Graham Media Group has renewed and expenaded its multi-year agreement for Local TV ...

TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big skews in Spanish-TV ratings ...

Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen viewership as well as the company’s usual panel of consumers ...

But TV networks have long complained that the firm is not measuring audiences as well as it should amid that transition. Paramount argued that Nielsen’s costs as a percentage of the company’s ...

Nielsen has continued to collect and report data on Paramount’s TV and streaming outlets, including CBS, Paramount+, Pluto TV and a host of cable networks. But Paramount stopped using Nielsen ...

“The accreditation of Nielsen’s Big Data + Panel is a landmark moment for TV ratings, as it will forever change audience measurement,” Nielsen CEO Karthik Rao, said at the time in a statement. “No one ...

said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional TV viewing over the past decade. It was the first day Nielsen has measured where streaming ...

Multi-year deal includes Local TV and OTT measurement for stations across the country ...

New York — Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen ...