Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Formerly known as CBS All Access, Paramount delivers access to hundreds of TV shows and movies, including options you’ll only find there. Paramount+ may not have the same name recognition as ...
Nielsen has continued to collect and report data on Paramount’s TV and streaming outlets, including CBS, Paramount+, Pluto TV and a host of cable networks. But Paramount stopped using Nielsen ...