Join NielsenIQ to explore how retailers and brands can adapt pricing and promotional strategies to align with ongoing shifts ...

Agentic artificial intelligence (AI) is transforming workflows, but growing costs are catching businesses off guard.

Designing an effective pricing strategy is crucial for any business aiming to maximize profits. By understanding key factors ...

In a pilot project with a major supermarket chain, Store-Level Optimization drove a 7% increase in profits and 1.25% growth ...

Soaring cocoa prices and the cost-of-living crisis are pushing confectioners to rethink pricing, pack sizes, and innovation.

Pricing decisions are often reactive, based on crude cost-plus formulas or gut instinct. This approach is not just outdated; ...

If there are substantial changes over time in these tactics, the true impact of pricing strategies may be confounded with the results of those tactics. Pricing can then be correctly measured by ...

More than two years after the public debut of ChatGPT, software companies still haven’t found a compelling way of charging for AI tools, chief information officers say. Now they’re trying new ...

Eric Raskin speaks to a boxing consultant, a former vice president of HBO Boxing's pay-per-view division, and a boxing fan about the logic behind pricing and buying PPVs ...

MicroStrategy announced the pricing of its perpetual strike preferred stock offering at a public listing price of $80 per share and will issue the corporate securities on Feb. 5. The company ...