Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change ...

On the consumer side, the Dell 14 and 16 Plus (along with their 2-in-1 versions) look like typical mainstream Dell laptops.

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

Rather than going by nonsense names like "XPS" and "Inspiron," every Dell machine will now be separated into three categories ...

Dell announced at a press briefing that it is streamlining its PC product line into three categories—with names identical to ...

Dell Technologies Inc. is re-branding its PCs in a manner reminiscent of Apple Inc.’s naming conventions in an effort by the ...

Dell has abandoned its long-standing XPS and Inspiron brands for a simplified tiered naming system: Dell, Dell Pro, and Dell ...

Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

Decades-old product names such as “XPS” and “Inspiron” will be killed in favor of simplified branding around the word Dell in ...

Dell was mocked at its own press launch for copying Apple’s iPhone naming convention for its PCs. Both laptop and desktop PCs ...

Dell kills off its XPS brand to be more like Apple: announces new Dell, Dell Pro, and Dell Pro Max systems with Base, Plus, ...