Anheuser-Busch is encouraging its distributors and partners to replace the term "domestic" with "American" when marketing beer, arguing that the term better reflects the industry's identity.
Anheuser Busch CEO Brendan Whitworth is pushing for American beer to be marketed more patriotically. © 2024 Fortune Media IP Limited. All Rights Reserved. Use of ...
In a Wednesday letter titled “A Call for American Beers,” CEO Brendan Whitworth expressed his dissatisfaction with the longstanding use of “domestic” to describe American-made beer ...
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