Poppi sent vending machines to influencers — and it majorly backfired
Ahead of its Super Bowl commercial's debut, Poppi sent vending machines to TikTok influencers, and it backfired, sending its ...
Popular soda alternative Poppi defends gifting full-sized vending machines after backlash
Popular soda alternative Poppi defends gifting full-sized vending machines after backlash - The brand has recently gone under ...
‘Very out of touch’: Poppi sent influencers free soda vending machines—and fans are furious
Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...
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Poppi Founder Allison Ellsworth Addresses Backlash Over Influencer Vending Machines
Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw ...