We All Scream for Orange Cream,” in support of its new Orange Cream flavor, per details shared with Marketing Dive. A 30-second spot, set to Mariah Carey’s “Fantasy,” shows an entire neighborhood ...

For years now, new soda brands have been popping up incessantly with every grocery store trip yields a fresh, ...

Sarah Carolides has shared some of the key advice she gives to her clients, including what they should and shouldn't be ...

For some Diet Coke enjoyers there's only one version of the drink worth having, and it's based entirely around the container ...

Diet Coke is making a major comeback. Once the drink of choice for fashion editors, celebrities, and 2000s "girlboss" culture ...

What about diet soda? “While diet drinks are low in calories, they often contain artificial sweeteners that some people ...

"This flavor was crafted in response to consumer demand for the iconic and nostalgic taste of orange cream." "Coca-Cola ...