The TAM AdEx report on celebrity endorsements in 2024 found that nearly 50% of ads featured four celebrity couples—Akshay ...

Quenlin Blackwell is a multi-talented social media personality with experience in photography, makeup artistry, and styling.

Celebrity-endorsed ads made up 30% of TV commercials in 2024, with the Food & Beverages sector leading at 24%, and IPL ...

The success of pan-India films has transformed southern stars into national icons, boosting their brand endorsement fees and ...

Next Management’s newly installed director of talent Josh Otten has mapped out his plans to make fashion a larger part of the ...

The announcement of "The Angel Reese Special" meal by McDonald's made headlines as it was the fast-food chain's very first time working with a female athlete on a special meal release.

Last year in the wake of a Secret Service probe into Elon Musk‘s online remarks, entrepreneur Mark Cuban came forward to ...

San Francisco wants him back—for the right price. He wants to stay—for the right price. The difference in ‘right price’ is ...

Entertainment stars not only shine on stage and screen but also in the business world, helping startups grow while earning big.

MUMBAI: Who holds power in India today? Politicians, business tycoons, and cinema stars may still dominate the limelight, but ...