Maker's Mark said there is no automation when it comes to the distinctive red wax seal that adorns every bottle of the popular whiskey brand.

The new Maker’s Mark campaign is called “Perfectly Unreasonable” and premiered on Sunday during NBC’s “Saturday Night Live” ...

Standing amid an aisle of other liquor handles, consumers' attention is immediately drawn to Maker's Mark, whose caps are sealed with a drop of bright red wax. Each bottle produced by Maker's Mark ...

Maker's Mark®, the iconic handmade Kentucky bourbon, today announced the launch of its new global brand campaign, Perfectly Unreasonable. The cinematic campaign asserts that going to unreasonable ...

An curved arrow pointing right. In a tiny Kentucky town, Maker's Mark produces one of America's most famous bourbon whiskeys. Known worldwide for its bottles' iconic red wax, the company sells ...

One shopper called it their "favorite" Maker’s Mark bottle. Another said it’s a "cinnamon bomb" that reminded them of "red hot candy." Even customers who are hesitant to click buy on a Maker ...

It may not be the most efficient way to make a beverage, but if you're a bourbon drinker, the end results are sure to please.

A video on social media authentically depicts bottles of Maker’s Mark bourbon being hand-dipped in signature red wax by a distillery employee. Rating: In late January 2025, a short video circulated on ...