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Brawny New Nielsen Currency Isn't a Quick Fix for Sports TV
Back in the day, Nielsen extracted its TV-viewership data by way of paper ... The introduction of passive people meter devices eliminated much of the noise in the data-your self-reported enthusiasm ...
NBC Sports22d
NBC SPORTS DELIVERS ITS FOURTH-LARGEST NFL DIVISIONAL PLAYOFF AUDIENCE ON RECORD AS RAMS-EAGLES AVERAGES 37.9 MILLION VIEWERS ON NBC & PEACOCK
Rams-Eagles (37.9 million viewers) is NBC Sports’ fourth-most watched NFL Divisional Playoff since Nielsen’s institution of the People Meter in 1988 – covering a total of 33 games. NBC Sports’ five ...