Just in time for Valentine's Day, Sephora has a ton of curated sets of makeup, skin care and more that offer great deals on a ...

While the holiday sales have all but fizzled, there’s still some very good one-off deals, like 40 percent off this lip kit ...

e.l.f. Camo Liquid Blush has 12 shades, so there’s a dupe option for (almost) every Rare Beauty shade. Coming in at only $7 per blush, this is the perfect alternative for anyone who isn’t sure what ...

Mamamia's Tried and Tested series is your review of the latest to hit our desks in beauty, health and wellbeing. You won't ...

Rare Beauty, the cosmetics brand founded by actress, singer and activist Selena Gomez, recently announced their newest launch ...

The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

Selena Gomez’s beloved beauty brand, Rare Beauty has just launched its brand-new product, the highly anticipated Soft Pinch ...

Contouring can add sculpting and definition to your makeup look and it's a lot easier than you might think - but it can ...

Some of the biggest brands in America, including Amazon, Meta, Walmart and McDonald’s, have recently changed or ended their ...

Animal cruelty is increasingly becoming a big no in the fashion and beauty industry. Customers are boycotting the brands that are testing on the animals.

It's important to find a facial cleanser that won't strip your skin of its natural oils and lipids, both of which are ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...