BrandSpark International and Newsweek announce the winners of the 17th annual 2025 Best New Product Awards™, America's most ...

The brand, which offers a range of multipurpose products, is now sold in Sephora, but Myricks says there is still a lot of ...

We recently published a list of 12 Best Beauty Stocks to Buy According to Hedge Funds. In this article, we are going to take ...

Milk Makeup is bringing its iconic formulas to Ulta Beauty. Starting this spring, the trailblazing clean beauty brand will ...

Looking to elevate your fragrance collection this year? Check out the brand new hair and body mist from this Kris ...

The problem, as most retailers and brands know, is that simply placing products on shelves is no guarantee of sales success — ...

Stranger Things fans, rejoice! Season five may not be in sight, but actor Finn Wolfhard clued us in to the classic word game ...

The only drugstore foundations for those over 50 worth buying, according to testing, a makeup artist, and a dermatologist.

The Ultra Minis arrived and I put them on immediately. Surprisingly, they work quite well as house shoes because of the ...

SAVE 10%: As of Jan. 27, you can get 10% off your Ulta haul when you buy online and pick it up in-store or at the curbside.

Strategic blush placement can significantly change your facial appearance; apply it high on the cheekbones and blend towards ...

First Aid Beauty recalled 2,756 14-ounce jars of its Ultra Repair Cream, colloidal oatmeal 0.5%, with a coconut vanilla scent sold nationwide.