For context, Drake and Kendrick have been enemies in the rap game for over a decade, but “euphoria” and “Not Like Us” came ...

The chatter and exchange of thoughts that happened online after the show is exactly what the best marketers want to achieve ...

I asked Kevin Durant about Kendrick Lamar’s Super Bowl halftime show. He said Kendrick’s set including his ‘Not Like Us’ ...

The Super Bowl halftime show tends to inspire brief conversation in the hours and days after its conclusion. Kendrick Lamar's ...

The Grammy-winning rapper performed Drake dis track "Not Like Us," "Squabble Up," "Humble." and "Luther," among others, ...

The rapper indeed made history. Roc Nation announced that his halftime show is now the most-watched Super Bowl performance of ...

According to Axios, the show is now the most-watched Super Bowl halftime show in history, having drawn a record 133.5 million ...

You may have seen Serena Williams, the 23-time Grand slam champion, on the Super Bowl stage with Kendrick Lamar during his ...

Super Bowl was the most-watched in history, according to Nielsen fast national figures and Tubi/NFL first-party analytics.

Kendrick Lamar made a powerful statement about Blackness in America, full of symbolism and not meant to please everyone.

However, it also featured a well-crafted halftime show from Kendrick Lamar and SZA. The performance was quite intricate and ...

Fresh off a clean sweep at last weekend's Grammys, the 37-year-old Compton rapper elicited a slew of theories and ...