In 1933, Edward Hayward instigated the first John Martin's Christmas Pageant, which from 1934 has concluded with Father Christmas arriving at the store and entering the Magic Cave.

John Martin’s Magic Cave would be in full swing by now. This image was taken Christmas Eve at 5pm in 1997, the caves official closure date for its time...

The origins of the Adelaide Christmas Pageant go back to 1896, when John Martin’s Department Store, one of Australia’s premier commercial institutions, opened up its first Magic Cave. This …

Mr Edward Waterfield Hayward – then owner of the John Martin & Company Limited, established the ‘Magic Cave’. It was a Christmas fantasy world, to support children’s cultural heritage and …

In 1896, Mr Edward Waterfield Hayward - then owner of the John Martin & Company Limited, established the 'Magic Cave'. It was a Christmas fantasy world, to support children's cultural …

Nov 15, 2022 · The first Magic Cave began in 1896 and from 1914 you could have a ride on Nimble and in 1926 Nipper was added. Along with crazy mirrors, lucky dips, and animated …

Sep 24, 2024 · John Martin’s was the company that brought The Beatles to Adelaide, and the store that delighted generations of children with its Christmas Cave and pageant. Run by the …

Jan 17, 2025 · Johnnies installed Adelaide's first escalator, started the city's Christmas pageant, had a much-loved Magic Cave at Rundle Mall during the festive season, and helped pay for …

May 30, 2008 · The effects of the Depression were still being felt heavily, and Hayward wanted to stage an event that would bring joy to the people of Adelaide, as well as ushering in the …

Dec 22, 2012 · John Martins was an iconic department store in Adelaide, South Australia that opened in in 1866 and closed in 1998. John Martins would hold the famous Adelaide …